Emily Hiscar is entering her second year as the assistant director of marketing for the Xavier University athletics department. Her responsibilities include the marketing and advertising of the Xavier women's basketball program, management of the X-treme Fans student spirit group, the marketing department's internship program and game operations at home men's basketball games.
Prior to Xavier, Hiscar spent over two years at Austin Peay State University where she served as the marketing and promotions coordinator and was responsible for the development and implementation of the overall marketing mission for the athletic department, as well as the individual marketing plans for the 14 varsity sport programs.
Her first experience in collegiate athletics came from Florida State University where she worked as the marketing assistant for the Florida State Athletics Department. Hiscar developed the marketing plans for several sports, primarily women's soccer and softball. She was also responsible for organizing fan bus trips to away football games as well as assisting with football and basketball season ticket sales.
Hiscar's ties to Ohio include an internship in the front office of the Columbus Crew Major League Soccer team in 2005. She also attended college here in the Buckeye state, receiving her undergraduate degree in 2006 from Wittenberg University in Springfield, Ohio with a bachelor of arts degree in communications and a minor in management. Hiscar was also a four-year varsity starter in soccer and lacrosse while attending Wittenberg.
She was a recipient of the NCAA Women's Enhancement Program postgraduate scholarship and earned her master of science degree in sport management from Ithaca College in the fall of 2007.
Hiscar is a member of the National Association of Collegiate Marketing Administrators and also holds her National Soccer Coaches Association of America National Diploma for coaching. She is currently pursuing her master of business administration degree from the Williams College of Business at Xavier.